What is QR Code application? Technology 4.0 will change the F&B industry

1. Let's learn about QR Code

QR is an acronym for Quick Response (roughly translated “Quick Response Code”). This is a matrix of barcodes that can be read by a barcode reader or a smartphone (smartphone) with a photo function with a specialized application for scanning barcodes.

The QR code consists of black modules arranged randomly in a square with a white background. This combination of modules encodes any online data including: links to websites, images, information, product details, advertisements for products, etc.

The difference between QR codes and traditional barcodes is the amount of data they hold or share. Traditional barcodes have one-way long straight lines and can hold only 20 digits, while two-dimensional QR codes can store thousands of alphanumeric characters. QR codes hold more information and their ease of use will greatly benefit users in all fields.

QR Code was developed to be readable faster, saving time and space compared to traditional barcodes. For smartphones, you can search on the iTunes app store or Android Market for the keyword "QR scanner" to download the QR Code scanning application. The following applications can be downloaded:

- NeoReader, ScanLife, Barcode, i-nigma, TapMedia QR Reader for iPhone cho iPhone.

- ShopSavvy, Barcode scanner, ScanLife, Qr Droid cho Android.

- ScanLife, BeeTagg, QR Code Scanner Pro for BlackBerry.

2. The applications of QR Code on the market

Inventory of goods, product information.
Personal information: on the business card.
Store URL: the phone only needs to read the QR Code to get the URL, then automatically open the browser.
Use at bus, train, and subway stations: when users scan the QR Code of the bus station, they will know information about the bus routes.
Use at museums: users only need to scan the QR Code placed next to the exhibit to know detailed and updated information about that object.
Used to buy goods anywhere: users when taking the subway, bus ... if they like the item being advertised on it, they can order it immediately via QR Code and Mobile Internet.

Use at the supermarket: for information, cooking instructions as well as the nutritional content of the food to be purchased.
Use at seminars, presentations, events: participants can use QR Code instead of their Business Card. Use with paper newspapers and magazines: readers can scan the QR Code printed in the paper newspaper or magazine to access the online/mobile version of this newspaper or magazine.
Use at music festivals, live shows, bars, clubs: to determine if the repertoire, singer, band, song is playing, the author of the song.
Use at restaurants, hotels, coffee shops: to know the recipe and how to prepare food, drinks, hotel information.
Use with personal items (cars, t-shirts...) : provide detailed information about the item, origin, price. Use in advertising communication: gradually replace advertising in the form of printing and distributing leaflets. QR Code will attach brand information on publications, store signs, billboards, billboards.
Use QR codes to differentiate common email signatures; on gifts, to create special and surprise for the recipient, and make the recipient curious about the content of the attached QR Code.

3. Application of QR Code in F&B sales management

The form of QR Code has been quite popular in the world, especially in developed countries, but in Vietnam, the number of stores applying QR Code is quite modest for many reasons: Consumption habits, technology limitations. or from the fact that the software application applying QR Code technology has not been developed in the market.

ToroG Smart POS payment & sales management solution with Easy Order feature can scan QR Code to order directly on smart phone device.
Learn more about Easy Order application here.
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